Mactac Unveils New Global Logo

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Mactac’s old logo (top) and Mactac’s new logo (bottom)

This week, Mactac unveiled a new global logo. The new logo features a complete
design overhaul, including changing the capitalization in the name from MACtac to Mactac. “Our new logo is more modern, yet still staying true to our past,” said Ed LaForge, Mactac Americas President.

“Our customers have come to know us as an industry leader in each of our markets, and we will continue to provide them with innovative products well into the future.”

The new logo features a very intentional design that represents:

A circular icon that symbolizes a ribbon of pressure-sensitive adhesive embracing a world in constant motion

A partially transparent sphere design, which alludes to Mactac’s preferred way of doing business-through transparent, open communication with customers

Colors adjusted from the original logo to be lighter, creating a warmer, friendlier feel-a sensation which customers have come to expect when working with Mactac representatives

A font that is unique, bold and strong, yet with smooth, round letter edges suggesting a caring company image

An opening on the letter ‘C’ that has been turned up, indicative of Mactac’s focus toward the future, and symbolizing the coaters on Mactac’s production lines that produce the company’s pressure-sensitive products

For more information regarding Mactac products, call 866-262-2822, email mactac.americas@mactac.com or visit www.mactac.com.

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